Plan for growth Essay Example | Topics and Well Written Essays - 250 words

Plan for growth - Essay ExampleJCPenney has become a digital leader as well by advancing jcpenney.com websites mobile commerce functionality. The website provides its customers with suitable and convenient shopping options using which, they nookie get the merchandise shipped to their homes. JCPenneys current efforts are say at developing an enterprise-wide inventory network that would take a crap its customer service more efficient in terms of reduced delivery time. You have justifiedly pointed out that understanding the way customers like to receive communications is an essential element of growth and social strategy of any business. Nevertheless, having realized that young customers make a large part of the companys customer base, JCPenney has directed its attention toward attracting younger customers by introducing more in-store attractions popular among young generation that can be exclusively found at JCPenney. The chief financial officer of JCPenney reflects upon the compan ys growth strategy and the ensuing increase in favourableness saying, By successfully focusing on our core business strengths, we delivered three consecutive quarters of positive sales and developed a strong first appearance for growth (Record cited in JCPenney,